For Sale by Owner – Top Ten Ideas to Hold the Best Open House That's Ever Been Held to Sell a Home

If somebody suggests to you that you should have an open house to help sell your home, you will not be too surprised. Everybody suggests one, even if it is a for sale by owner property.

Surely you have been to many open houses in your day. Did you ever notice they all look the same? There is a sign out front, maybe with balloons if the Realtor got ambitious. The event was advertised in the paper somewhere, though you probably didn’t see it. It was on the internet too somewhere, probably in the list of all the other dozens of open home events being held in the area.

If you want your property to get noticed so you can find a buyer quickly, you should consider taking a different approach to holding such a sales event. What everybody else is doing simply doesn’t do much to help you make a sale.

Ideas to Consider for the Biggest and Best Open House Ever

1. Start off by thinking big, because when it comes to the numbers game of sales, bigger is better. Plan out a big event with more food, beverages, and activities than anyone has ever seen before.
2. Start off by thinking of twenty five different ways you can publicize and advertise and promote your event so that everyone within fifty miles is aware that you are opening your home to visitors.
3. Now that you are thinking right, call all your relatives and friends and neighbors and ask them each to call five people to bring to see your home. Do the same thing with your butcher, your baker, your dentist, your dry cleaner, and your lawyer.
4. Take out either free or cheap advertisements a month in advance, on the internet and in print. Talk to an internet marketer about the 25 ways to do this online for almost nothing.
5. Set up a Twitter account for your big event, and send tweets to everyone Twitter has listed within 25 miles of you. Tell them it’s the biggest open house in history and they should come with their friends to see the property.
6. Set up a blog to give open house updates. Give the blog address in all your online ads, and in your Twitter updates.
7. Set up MySpace and Facebook accounts. Find people nearby on those sites and start sending them friend requests. Tell them if they become your friend you’ll invite them to your open house.
8. Make an awesome video tour of your house and post it on YouTube, and let everybody know about it on your blog, your Twitter, MySpace, Facebook and YouTube accounts. Remind them of the open house date.
9. Now that you have followers on Twitter, and on the other sites, ask them all to send your open house information to everyone they have on their followers or friends list. This will increase your free word of mouth advertising by ten times immediately.
10. As the date approaches, call up the radio stations, TV stations, and all newspapers within 25 miles and tell them you are having the biggest open house in history and offer them exclusive interviews, so long as they are published or broadcast at least a day before the event.

You just got yourself thousands of dollars of free publicity, and you are now assured of having the biggest and best open house in history.

You Can Learn the Secrets of Home Selling Success by listening to a free audio report full of hot tips on how to sell your home quickly at the highest price. Don’t try to sell your house without listening to this invaluable free report, What You Must Know to Sell Your Home.

Leo J. Vidal, JD, MA, CPA is a real estate marketing expert, and a Realtor who helps property owners use special marketing methods to sell their homes fast.